Inside Yahoo! : reinvention and the road ahead

By:

Angel, Karen

Material type: Text

TextPublication details: New York John Wiley & Sons 2002Description: 276 10cmSubject(s):

Yahoo! Inc. Success in business. BUSINESS & ECONOMICS -- Industries -- Computer Industry

Summary: 'As both an Internet pioneer and an Internet survivor, Yahoo! is one of the most recognizable brands inside and outside the online world. From its extensive content and e-commerce offerings to its innovative marketing tactics and strategic partnerships, Yahoo! has continuously proven itself a master of reinvention and sustainability in the fast-paced Internet world.' Inside Yahoo!: Reinvention and the Road Ahead

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Tedim Christian College Library	338.47004 ANG (Browse shelf(Opens below))	Available		04128

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Previous	338.04082 GEE Women In Management Leadership and Capacity Building	338.04082 GEE Women In Management Leadership and Capacity Building	338.0924 HAM Hammer	338.47004 ANG Inside Yahoo! : reinvention and the road ahead	338.6042 HAL Western Sunrise The Genesis and Growth of Britians's Major High Tech Corridor	338.644 HEL How to make a million : (formerly The common millionaire and how to get that way)	338.7 DWI Managerial economics	Next

'As both an Internet pioneer and an Internet survivor, Yahoo! is one of the most recognizable brands inside and outside the online world. From its extensive content and e-commerce offerings to its innovative marketing tactics and strategic partnerships, Yahoo! has continuously proven itself a master of reinvention and sustainability in the fast-paced Internet world.' Inside Yahoo!: Reinvention and the Road Ahead

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